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e.l.f. is for every eye, lip and face. And everything we do starts with yours. We believe in guilt-free play with major pay-off. And we’re proud to be 100% vegan and cruelty-free, worldwide. #elfingamazing since 2004.
NYC Fashion Week just wrapped and featured tons of new must-try looks for fall. Models who walked for Dior, Louis Vuitton and Marc Jacobs rocked vamp goth dark lips against “no makeup makeup” faces. For your version of a subtly enhanced and radiant face, apply a color correcting primer over moisturized skin, dab a highlighter onto your cheekbones, inner eye corners and cupid’s bow, and then softly blend. This modern art look contrasts a hint of vivid pink, tangerine, turquoise or teal with a fresh face.