Lauren Mims

When we determined we'd be headed to Illinois for Drew's powerlifting seminar, you can bet your bottom dollar I was beaming with excitement. The next day was Drew's seminar, I spent it exploring some of the woods between our hotel and the gym. If you're visiting Illinois before 4/30/19, however, you should hit the trails and hunt for Thomas Dambo's six guardians of the forest . Big thank you again to DuPage County's CVB for helping us DuMore in DuPage!

I decided the best way to spend part of January was to take my furbaby Courage on a Tour de Tejas ending in Hill Country -- namely, Kingsbury, TX at the Wahwahtaysee Resort. For the sake of transparency I must disclose that the Wahwahtaysee Resort did host me and Courage for our two-night stay in Kingsbury in exchange for my honest review of their new resort. Our arrival to the Wahwahtaysee Resort was in the dark, making it a little difficult to find but if you know me - you know I love a challenge. I couldn't really have asked for a more soothing environment than the Wahwahtaysee Resort to be sick in, to be fair.

I was there for only 18 hours and saw very little, but the hike we did was my first hike since childhood and ignited a passion in me that would shape the rest of my life. Hiking to Pittock Mansion in the early morning glow while snacking on Voodoo Donuts was a highlight of my early 20s and a feeling I still chase today. It's host to some of our nation's most incredible features from waterfalls and hot springs to forests lush with life. I was stoked to finally break out the tent and even more excited to break into our stash of Mountain House meals.

In this article I'm going to breakdown drip campaign tactics and how to apply them to your every day events. There's no way we're going to cram all my expertise into this article, so instead I'm going to focus on the drip campaign itself and how to build one for just about any business. Go to your Facebook Page and create individual posts for the various pieces of content you have, each post mentioning your event, where to find tickets (if applicable) and something memorable/impactful.4th week leading up to event: every day3rd week leading up to event: every day, 2x a day2nd week leading up to event: every day, roughly every 4 hours1 week leading up to event: every day, roughly every 2-3 hoursRealistically, if you're not in the event planning biz you will not have enough content to push out that often. You've scheduled these pieces out for the next two weeks with the expectation of getting more content to share later in the week like memes and behind-the-scenes shots.