Backroom

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Backroom is a boutique brand development agency for passionate people.

Member Since FEBRUARY 09, 2021
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Social Audience 564
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backroom.io 394 Last Month Last 3 Months
  • Posts 6 19
  • Engagement Rate 4.2% 4.7%
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Highlights

#PlotTwist: You're not supposed to have all the answers.⠀ ⠀ Why is it so hard to talk about what we don't know? Next time you're stuck, get loudly curious. Ask questions in a public forum, write a post about what you've tried, or just share a frustrating "anyone else?" post on the socials. ⠀ ⠀ When we are vulnerable about what we don't know, we encourage others to speak up too, leading to collaboration and a shared curiosity to keep us on a path toward improvement.⠀ ⠀ Try it!

Brands that lack humanity miss the opportunity to make a lasting impact. If you want your brand strategy to make an impact, start by creating genuine relationships. How are you building a community with your audience? How are you showing your clients they matter? Sound off in the comments below. . . . #makeanimpact #impactful #connectwithothers #baltimorebusiness #brandactivation #brandbuilding #womeninleadership #brandingagency #digitalmedia #creativeagency #womanownedbusiness #brandingideas #leadershipgoals #professionalgrowth #continuousimprovement #leaderscreateleaders #thoughtleadership #thoughtleader #collaborationovercompetition #leadershipskills #brandingtips #worktogether #womeninspiringwomen #progressnotperfection #growthmindset #womeninbiz #loveyourjobloveyourlife

#PSA: There’s a difference between providing a service and actually being of service. Volo City started as a for-profit adults sports league, and when they decided to expand to include youth leagues, they discovered a gap. Many kids who showed up couldn’t afford to play, so the Volo team created a 501(c) 3 that allowed ALL kids to not only play in the leagues, but also get a free meal and access to coaches to improve their game. Brands that look to people’s needs first and then create solutions are the easiest for us to work with because the work is inherently authentic and meaningful. . . . #volocity #sportsleague #communitybuilding #servingothers #dogoodthings #baltimorebusiness #brandactivation #brandbuilding #womeninleadership #brandingagency #digitalmedia #creativeagency #womanownedbusiness #capabilitystatement #visionmap #deliverables #communicationsagency #clientservices #fullserviceagency #brandpersonality #capabilities #brandposition #digitalassets #messaging #positioning #fullservice #communications #brandidentity

Perks of #workingfromhome? Best co-workers ever. Happy #NationalPuppyDay from our work besties. . . . #doggosbeingdoggos #bestcoworker #pupstagram #pupsofinsta #baltimorebusiness #brandactivation #brandbuilding #womeninleadership #brandingagency #digitalmedia #creativeagency #womanownedbusiness #companyculturematters #distancemeansnothing #workingfromanywhere #workplaceculture #connectedness #empoweringothers #companyculture #teamlove #workingfromhome #bettertogether #teambuilding #bebold #bekind #teamwork

At the start of shutdown last spring, our CEO was a panelist for an @earlylightmedia virtual event on what we thought would be preparing for an upcoming reopening after COVID-19. This crisis reminded us how fortunate we are, and inspired us more than ever to be helpful to others. The messages we learned from other agencies in this talk still ring true today and remind us we are all in this together. Kindness always ages well. Link in bio for the full panel. . . . #baltimorebusiness #brandactivation #brandbuilding #womeninleadership #brandingagency #digitalmedia #creativeagency #womanownedbusiness #companyculturematters #distancemeansnothing #workingfromanywhere #workplaceculture #connectedness #empoweringothers #companyculture #teamlove #workingfromhome #bettertogether #teambuilding #bebold #bekind #teamwork #kindnesswins #kindnessiscontagious #givebacktothecommunity #postcovid19 #givingback #helpeachother

Cheers to 7 years of doing work we're proud of, supporting brands we're passionate about, and growing a team that we love hanging out with. . . . #baltimorebusiness #brandactivation #brandbuilding #womeninleadership #brandingagency #digitalmedia #creativeagency #womanownedbusiness #companyculturematters #distancemeansnothing #workingfromanywhere #workplaceculture #connectedness #empoweringothers #companyculture #teamlove #workingfromhome #bettertogether #teambuilding #bebold #bekind #teamwork #happybirthdaytome #anniversarycelebration #7years #7yearsoflove

Ever wonder what it is about your favorite brand that makes them feel like your friend? It’s not an accident, and it starts with brand archetypes. Archetypes lay the foundation for a brand’s positioning, visual identity, and personality by tapping into universal feelings and instincts that make your brand feel #human. How does your favorite brand make you feel? . . . #baltimorebusiness #brandactivation #brandbuilding #womeninleadership #brandingagency #digitalmedia #creativeagency #womanownedbusiness #capabilitystatement #visionmap #deliverables #communicationsagency #clientservices #fullserviceagency #brandpersonality #capabilities #brandposition #digitalassets #messaging #positioning #fullservice #communications #brandidentity #beinghuman #humanityfirst #archetypes #illustration #graphicdesign

We're forever inspired by pioneering women like Jennifer Aaker, who developed the brand personality model we use in our work. Petition to make #WomensHistoryMonth every month? We're in. ⠀ .⠀ .⠀ .⠀ #baltimorebusiness #brandactivation #brandbuilding #womeninleadership #brandingagency #digitalmedia #creativeagency #womanownedbusiness #companyculturematters #distancemeansnothing #workingfromanywhere #workplaceculture #connectedness #empoweringothers #companyculture #teamlove #workingfromhome #bettertogether #teambuilding #bebold #bekind #teamwork #womenentrepreneursunite #womensupportingwomen #womenempowerment #womeninbusiness #womeninspiringwomen #womeninbiz #womeninleadership

Find what scares you, then do it loud. If it doesn't feel ambitious, we're not interested. Turn your fear into creative energy to fuel your next project. ⠀ .⠀ .⠀ .⠀ #baltimorebusiness #brandactivation #brandbuilding #womeninleadership #brandingagency #digitalmedia #creativeagency #womanownedbusiness #brandingideas #leadershipgoals #professionalgrowth #continuousimprovement #leaderscreateleaders #thoughtleadership #thoughtleader #collaborationovercompetition #leadershipskills #brandingtips #worktogether #womeninspiringwomen #progressnotperfection #growthmindset #womeninbiz #fearnot #fearless #embracethejourney #embracechange #embracewhatscaresyou #fearlessmotivation

We'll take any excuse to share photos of our favorite work distractions. Happy #NationalPetDay! #petsarefamily #petsofinstagram #petlovers #petstagrams #baltimorebusiness #brandactivation #brandbuilding #womeninleadership #brandingagency #digitalmedia #creativeagency #womanownedbusiness #companyculturematters #distancemeansnothing #workingfromanywhere #workplaceculture #connectedness #empoweringothers #companyculture #teamlove #workingfromhome #bettertogether #teambuilding #bebold #bekind #teamwork #furbaby

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