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I'm a freelance marketer as well as a digital marketing specialist for tech start-up iPourIt. I strategize, plan, and execute all digital marketing and public relations, including website optimization, SEO / PPC, social media & content marketing, email marketing & automation, webinars, event coordinating, and PR distribution and outreach. I strive to promote business growth, generate leads, and communicate the brand effectively. I also work with clients as a marketing consultant and assist with restaurant marketing as needed. My duties include, but are not limited to:
o Planning and executing all PR-related feature stories for delivery to various communication channels o Planning and executing on all trade events o Brainstorming new and creative marketing strategies o Writing/co-writing application feature stories, product enhancements, and other marketing content o Collaborating with sales team and technical team to create more successful programs, support tools, and sales tools o Measuring and reporting performance of all marketing and trade event campaigns, and assess to ROI and KPI criteria o Measuring and reporting media activity, campaign reach, and website visits and usage to determine marketing success o Monitoring and reporting on competitive marketing activities o Developing, organizing and communicating marketing calendar of events o Creating and executing social media marketing campaigns o Lead generation
Mentally here…and here…and here…and….. What’s your ideal self-pour situation? Tasting around in a taproom? Paired with a pizza? Poolside on a roof-top deck? Out and about at a special event? Playing a round of mini-golf? Cozied up at a beer-centric wellness spa? Good news: you’ve got options with hundreds of self-pour locations around the US Tap the link in our bio to find one near you!
Spotted Cow appreciation post 🐄 This beloved ale is @newglarusbrewing best-seller and you can only get it in Wisconsin (same goes for all of the brewery’s tasty beers) Heading to Wisconsin? Tap the link in our bio to see the spots where you can pour yourself some New Glarus brews 📷: @colorfulfoodie 📍: @pepppub #spottedcow #newglarus #wisconsin #onlyinwisconsin #craftbeer #selfpour #beerstagram
Girl dinner, @fatlippizza edition 💖 #selfpour #wineontap #pizza #girldinner
Curious about which taps get the most attention? 🤔 Us too. That's why we created our annual Pour Report—to uncover the top pours and most popular brands for every category, every generation, and every region. Tap the link in our bio to download your FREE copy and get some hot tips for your next taproom visit: ipouritinc.com/23pourreport/
We’re obsessed with wine on tap and this is why: ✨Eco-friendly Wine kegs are reusable and eliminate 39 lbs of packaging waste per keg (26 bottles worth) ✨Fresh, consistent taste The wine is protected from outside air until it’s served so the last glass tastes as fresh as the first ✨Quicker service Get a glass faster since it’s so quick and easy to pour, especially with #selfpour tech (like the system at @fringepizza) Tap the link in our bio to find a location where you can pour your own wine on tap or go to iPourIt.com/locations #selfserve #pouryourown #wineontap #keggedwine #winewednesday
Inspiration for your day off 😎 📍 The Park RVA @theparkrva 🗺️ Richmond, Virginia 🍹 self-pour drinks on tap + craft cocktails 🍽 tons of yummy food options 🎧 weekly events with live DJs 🎤 private karaoke room 🏌️♂️ mini golf + virtual golf 🎳 duckpin bowling #laborday #theparkrva #selfpour #craftbeer #craftcocktails #minigolf #bowling #beerstagram #smashburger
Beers and bags 🤝 Arizona’s biggest self-pour taproom + so much more: ☕️ craft coffee 🍽️ local flavors 🛍️ curated goods 🥃 cigars and whiskey 💈 signature grooming 📍Founding Fathers Collective in Prescott, AZ 🌵 . . . #ipourit #selfpour #foundingfathersaz #beerstagram
One of my favorite watering holes. Awesome people & tasty taps. 🎥 Reposted Via: @brew_ler Grace in Growlers is a beer tasting room with a purpose 🌱 📍: Kailua, HI 🍺: Constantly revolving taps focused solely on locally made craft beer, kombucha, mead, and cold brew coffee 🎗️: 100% of profits go toward non-profit @one_ninetynine 🌺: The first & ONLY self-pour taproom in the state of Hawaii Drink a beer | Join the cause 🫶 . . . #selfpour #graceingrowlers #beerstagram #craftbeer #hawaiicraftbeer
It’s a valid question 🍹 🎥+📍 : @bearcavebrewing 🍺 52 taps of beer, wine, cider & cocktails 🍽️ Open for lunch + dinner with an incredible menu 🐾 Pup-friendly (they even have a little dog menu 🥹🦴) 🗺️ Located in Hopkins, MN 📍 #ipourit #selfpour #hopkinsmn #beerstagram
Easy as 1 • 2 • 3 🍹at @gardendistrictwpb 🌱 Garden District Taproom is South Florida’s greatest addition to the craft beer scene. 👏 📍 West Palm Beach, Florida Here is how it works: 💳 Upon entering, you’ll meet with the cashier to swipe your card ⚫️ You will receive an activated wristband, that will track your pours by the ounce—which will later be how you will settle your tab 🧾 📚If you are a first timer, not to worry! A friendly staff member will give you a mini pour tutorial, so you’ll know exactly what to do. If you’re a self-pour pro, skip this step. 😉 🥛Grab a glass 🍺 The hard part: choosing your first pour! (The options are incredible) 💯 🌱 Lastly sit back, sip, pour, repeat 💅 🚞 Bonus : located right across from the WBP @gobrightline station—making it the perfect place for anyone in SoFlo ☀️ . . . #ipourit #selfpour #gardendistrictwbp #gobrightline #beerstagram #craftbeer
The time has come! 🎊 Antonio’s @BrewWall Broadview Heights is now open 🍻 Antonios Brew Wall Pizzeria & Taproom 🇮🇹: 📍Broadview Heights, Ohio 🍺 Over 40+ self-pour taps of tasty ciders, wine, beers, seltzers, and margaritas 🍕Crispy + authentic brick oven pizza that will make any New Yorker feel at home🗽 👨👩👧👦 Family friendly. Their motto: ‘la famiglia é tutto’ = family is everything ♥️ . . . . 🎥 credit : @brewwall #ipourit #selfpour #brewwall #FreedomToPour #broadviewheights #respect