Diane Cohn
YouTuber | real estate, hiking, travel
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I'm an over-40 YouTuber following my dreams and encouraging others to do the same. My channel covers real estate, hiking & travel.
As of this moment, I have over 9000 subscribers and over 1 million views.
Specific themes include the US housing market in 2020, living in Puerto Rico, backpacking the Sierra Nevada on the Pacific Crest Trail, living at Lake Tahoe, roadtripping the USA, and building a YouTube channel. Recurring sub-themes touch on retirement, where to live, financial independence, building a YouTube channel, and how to make your dreams a reality.
71% of my audience is male, 29% female and 82% from the US, the vast majority adults, with 23% in the 25-34 age range, 30% in the 35-44 range, 21% in the 45-54 range, and 24% are over 55.
I typically post 1x per week, usually on Sundays, sometimes more often depending on what's going on. I film on a Canon G7X Mark II and an iPhone Pro Max and do all my own editing in iMovie.
87% of the people who watch my channel are not subscribed. 29% of my YouTube traffic comes from search, 28% from external sources (86% from Google), 22% from browse features, and 14% from suggested videos. My overall channel average thumbnail click-through rate is 5.7%, with new videos in the high-low teens during the first week.
My biggest upload ever, with 230K views, was about the cost of living in Puerto Rico, followed by one about buying a house post-pandemic at 80K, when will house prices drop at 71K, the downsides of Caribbean life at 58K, and real estate crash or time to buy at 37K.
My hottest topics so far have been about the housing market and living in Puerto Rico. If you're looking for engagement around when and how to buy a house, whether or not to retire in Puerto Rico, how to make a big move or backpacking as an older person, my channel is the place for you!
Professionally I have a background in corporate communications, digital marketing and real estate sales, with over 4700 followers on LinkedIn.
On a personal level, I'm an empty nester with two grown daughters about to start an entrepreneurial venture with my husband that will hopefully fund our retirement dreams. Stay tuned… :)